Future of Website Designing & Development: Artificial Intelligence

Internet is a fun place to be a part of. From an item as tiny as a pin to an item as big as an airplane (in-case you are a billionaire), you are just one click away from getting it delivered to you. What makes it possible? You guessed it right. Internet and Websites!

The design of your website is important as it is your door to their interest. A user takes only 4 to 6 seconds to decide whether they are going to continue browsing your site or not. You need to take note that you are communicating with your prospective customers through your website. This is how significant a website is for every company. When you fail to communicate, it is going to be a loss of customer and an income as well.

Some Interesting Facts-

    1. 3.77 billion global internet users in 2017, equalling 50% penetration.

    2. 38% of people will stop engaging with a website if the content/layout is unattractive.

    3. 48% of people cited a website’s design as the number one factor in deciding the credibility of a business.

This proves that having a great looking website providing a great user experience is really important today if you wish to keep your potential customers engaged.

What is Artificial Intelligence?


Human Beings are considered intelligent because of their ability to learn and solve problems (Natural Intelligence). When a machine is able to mimic these cognitive functions and perceives its environment and takes actions that maximize its chance of success at some goal, it is known as Artificial Intelligence .

In other words, Artificial intelligence is an area of computer science that emphasises the creation of intelligent machines that work and react like humans.

From voice powered virtual assistants like Siri and Google Assistant to self-driving vehicles like Tesla, AI to an extent is being used everywhere.

However, the technology is still in early stages of its development. Any piece of software has A.I. due to an algorithm that responds based on pre-defined multi-faceted input or user behaviour. That isn't necessarily A.I. A true artificially-intelligent system is one that can learn on its own.

We're talking about neural networks from the likes of Google's DeepMind, which can make connections and reach meanings without relying on pre-defined behavioural algorithms. True A.I. can improve on past iterations, getting smarter and more aware, allowing it to enhance its capabilities and its knowledge.

Artificial Intelligence and Website Development. What’s the connection?

Back in early 90s, there was no such thing as high speed internet. The websites used to be very simple, with white background, simple text font with no bells and whistles. Fast Forward it to today and we have super high speed internet connections giving us an ability to design websites using HTML and PHP. Websites nowadays are a complex combination of audio-visual content and imagery designed to convey a complete experience rather than mere information.

But there are some amazing companies at work which will completely transform the way we do website designing and development by implementing Artificial Intelligence.

What if we tell you that soon there will be some artificially intelligent personal digital assistants who would allow you to get your website designed and ready from the scratch within 2 minutes?

Meet Molly, an amazing product of an innovative company called The Grid.

Molly uses artificial intelligence by generating complicated algorithm of logics and code, browsing millions of websites, understanding their design and its relevance with the content within.

It will further ask you some questions that would help it understand the nature of your business and the type of website you are trying to create. Then, based on hundreds of hours of programmed algorithm, it helps determine a correct combination of branding, layout, design and content for your website. You wouldn’t have to design each and every element. The AI handles everything, leaving you to concentrate on creating the best content for your audience to enjoy.

For $144/Year you can buy this for yourself where you can create upto 10 sites and get free custom domain name. And Yes! hosting, storage & bandwidth is included.

Not only Grid, there is another innovative company with the name of WIX having ADI as its artificial assistant competing in this industry.

Do you know?

Even tech giant ADOBE is working on an unnamed Project: It’s applying machine learning and image recognition to graphics and web design. It is creating tools that automate designers’ tasks, like cropping photos and designing web pages. It is a part of their Machine Learning Programme - Adobe Sensei.

It harnesses trillions of content and data assets. From image matching across millions of assets to understanding the meaning and sentiment of documents to finely targeting important audience segments, Adobe Sensei does it all.

Food for Thought- Will A.I. Replace Web Designers?

“I think implementation of artificial intelligence in Website Designing and Development is an interesting concept. Some graphic designers worry that AI would make them lose their jobs but we must not forget that machines will have to be trained by these same human graphic designers & developers to learn and understand exactly what an end-user demands and expects.

Designers make a lot of big and small decisions which keeps on changing with the changing requirements of the end user. This process is much more than choosing the relevant template design and putting the right content.

AI cannot replace but rather assist Graphic designers to develop better websites. It would be interesting to see how AI would boost human productivity through its complex algorithms working in real-time, assisting humans in building great things in the future than ever before. Maybe more intelligent human like complex machines. Who knows?”